Free from the Desire To Be Free


A house surrounded by a white picket fence, a SUV, two kids, a dog, and a stable job. They were thought to be essential components of a dream life. Now, people say the times have changed, and the era of possession is over. “Kids-Millennials saw their parents’ lives crumble as a result of the financial meltdown, and watched as their parents lost their life savings to the banks and Madoff’s Ponzi scheme,” said Blake Morgan, a customer-experience analyst. If she is right, Millennials don’t break free from desire for possessions but seem to resign themselves to minimalism out of fear of loss.

I believe I’m a sort of minimalist, not interested in owning things so much, and that there would be quite a few people who think the same way as me. Such minimalists, including me, may proudly say “I’m glad I don’t have a Ferrari. It will be high-maintenance, and there’s no luxury place to go by such a car.” What if someone mercifully offers it? I’m 100% sure I’ll take it with full tears of gratitude. I may be just a would-be minimalist, and my faith of minimalism was widely shaken after careful consideration with this example of a Ferrari. Nietzsche also wrote “Our ego desires everything—it would seem as if men in general were only inspired by desire for possessions.”

KYOBASHI Dining Chair Series, Designed By Yoneya Hiroshi

Hopefully, we are managing to progress little by little and getting smart enough to see we can’t be happy only by owning things, but it seems difficult even for Generation Z, Millennials, and also the tail end of Generation X like me to completely deny the desire. The Master Yoda, too, said “The fear of loss is the path to the dark side.” Probably, we have no other choice but to effectively manage our karma somehow. If you can’t help buying and possessing something anyway, recommended is our furniture—minimal design and environmental burden. Although it may not appear minimal price-wise, I ensure you the cost will be minimal as well because of its long service life 😊


Shungo Ijima

He is travelling around the world. His passion is to explain Japan to the world, from the unique viewpoint accumulated through his career: overseas posting, MBA holder, former official of the Ministry of Finance.


Photo Credit: https://www.businessinsider.com/what-does-american-dream-look-like-for-millennials-2021-1