mastercondehousecojp– Author –

Many adults feel the Sunday night dread—in Japan, the Sazae-san Syndrome—proving animated shows are a universal part of our lives. Global hits like Attack on Titan demonstrate that anime is now a complex, adult medium, forming a market independent of Disney. Smart marketers are leveraging this by realizing high-quality collaborations between anime characters and Japanese traditional crafts. I admire pioneer PREMICO, whose marketer requires directors to read the source manga to build genuine attachment. This synergy—modern emotional appeal breathing life into ancient craft—is the key to a vibrant Japanese economy.

What is the limit of the online experience? We argue it’s the soundwave that hits your internal organs during a Japanese fireworks festival. We explore the 'Sliding Peony' innovation, revealing how fierce skills competitions in pyrotechnics (and woodworking) fuel continuous craftsmanship.

Is the Dyson vacuum worth it? I argue that its value is not in superior functionality—it's surprisingly high-maintenance and messy—but in its entertainment factor. The transparent dust case provides catharsis by letting us directly witness the result of cleaning. More importantly, the gun-like trigger makes me feel like a hit man or a Ghostbuster. Dyson succeeded by redefining "cleaning" as an action for catharsis, not just efficiency. This challenges us at CondeHouse: Can we make a chair as fun and cathartic to sit in as the Dyson is to clean with?

Hokkaido is blessed with mountains, and there are so many ways to enjoy them. Climbing, jogging, driving, rafting, bird watching, sightseeing, photograph, skiing and snowboarding, and cycling. Which do you want to do here? The other day,...

【The highest compensation on disaster-related court dicisions】 Last month, two important disaster-related court decisions were handed down in Japan. The first was a lawsuit by shareholders against the former management of Tokyo Electri...

I failed at Nintendo but mastered the art of "logical nonsense." Join me as I explore why scalability creates billionaires, why great chefs are moving to YouTube, and how our "Hokkaido Rock House" is turning architecture into a global, scalable experience—all while I daydream about dinner.

I now find the debate over high school baseball far more interesting than the baseball itself. The uncertainty of human judgment is the ultimate entertainment, whether in figure skating or the Oscars. We proudly announce that our new chair won the Red Dot 'Best of the Best' entirely on the merit of our design—without any behind-the-scenes politics!

【A virtual hotel built on the bedrock of Daisetsuzan】 Recently our company launched a virtual hotel, Hokkaido Rock House designed by Sou Fujimoto. It is built on the bedrock of Daisetsuzan in Hokkaido. I am sure that anyone who was bor...

Will Smith survived a wasteland, but I’d probably starve in three days. From the terrifying "Rule of Three" to the invisible magic of modern technology, join me as I explore why the fear of a dystopian future is the best reason to visit a furniture factory and see how things are actually made.

A tech CEO wants to put chips in our brains, but I think we’re already living in a digital dystopia. Join me as I explore the eerie silence of Tokyo subways, the unfiltered wisdom of my Pokémon-loving sister, and how a "goldfish story" can break the barriers between us. Let’s remember how to connect before we forget for good.