2020– date –
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Japanese Culture and Traditions
How to Make Beautiful Packaging
It is sometimes thought to be impolite in Japan to open up a gift in front of the gift giver, to say nothing of tearing off wrapping paper. Mind you, it’s not a religious taboo, and won’t be impolite if you ask for permission beforehand. I guess there are two reasons for the rule unique to Japan. -
Marketing Tips
What Do You Work for? Money Is Not Worth Our Limited Time!
【Investing is more profitable than working according to Thomas Piketty】 Life is hard. No matter how hard we work, we will never be rich, and the gap between rich and poor is widening. This is not my personal feeling but a truth proved ... -
Marketing Tips
The Reality of Japanese Companies: Why We Are So Neat and Tidy
【Most of your actions are not done by your free will】 How many times did you reach for a cup/glass to drink something today? Can you believe that you did it not by your free will but by a biological reaction? It is a well-known fact th... -
Japanese Culture and Traditions
The Melting Pot of Cultures Seen in Japan
Christmas, Halloween, Valentine's day, etc. These events are very popular in Japan, though the percentage of the Christian population in Japan is only 1%. You can see many different cultures are mixed up and changed into Japanese culture. -
Marketing Tips
Red Pill or Blue Pill? This Is Your Last Chance
【All good lies are mixed with some truths】 The new Prime Minister took office in Japan last month (September, 2020). He was the most unpopular candidate early this year, but now boasts a high approval rate of more than 70%. I think thi... -
Japanese Culture and Traditions
What Is Japanese Food Culture?
【Respect for nature, the core spirit of Japanese food】 UNESCO listed washoku (Japanese traditional cuisine) as an Intangible Cultural Heritage in 2013. I think many Japanese people seem to misunderstand the key point of the event. They... -
Japanese Culture and Traditions
Japanese Culture and Traditions: The Reason Why We Can Think Outside the Box
【Taiyaki in NYC】 Have you ever seen the above ice cream (in the thumbnail image)? I've heard it's extremely popular in NY now. When seeing the image, some Japanese people would have mixed feelings. They would be proud of the spread of ... -
Japanese Culture and Traditions
Japanese Culture and Traditions: The Secrets of Japanese Food to Enrich Your Daily Meal
【Make life happy without money】 Do you believe money can't buy you love? I may be too old to believe in such a naïve world as the Beatles song went. According to Daniel Kahneman, a genius winning a Nobel Prize in 2002, money can buy y... -
Marketing Tips
What Is Timeless Design? What Is Time?
【The definition of time】 People in the luxury furniture industry seem to like the words "timeless design," right? Yes, our company also uses them for our products very often. To tell the truth, they sound a bit confusing to me because ... -
Japanese Culture and Traditions
Why People Take Off Shoes in House in Japan?
We, Japanese people take off shoes inside the house to keep the floor clean because we sleep on the floor, which arises another question: why we sleep on the floor? The answer was very simple, as is common with everlasting truth.