June 2021– date –
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Marketing Tips: Be the First Penguin! Only Passion Drives the World Forward
【Beyond the logic】 I repeatedly and knowingly tell my assistants to think logically at work. On the other hand, I must admit the world filled with believers in logical thinking like me must be super boring. In Japan these days, the wor... -
Biei Walk
Which season do you like best? My favorite is autumn. After the extremely hot days of summer, everything is dyed in red, like wearing makeup. Of course, the autumn leaves soon wither, but their short lives make the autumn scenery look mo... -
The Playground of the Gods in Spring
I think one of the best things about living in Asahikawa city in Hokkaido is nature right next to us. Mountains, rivers, forests, and the vast sky always enrich my body and soul. Daisetsuzan National Park is a prime example. The native H... -
Fake and Real Leather: Can You Tell the Difference?
【Genuine and artificial leather】 Do you know how to distinguish genuine leather? Japanese import tariff on leather and leather goods is very high in order to protect domestic industry. When I worked as a customs inspector, it was impor... -
Japan Travel in the Know: CondeHouse Headqaurters Shop in Hokkaido
I think we can devide business organizations into two types by hiring method: job-description type and membership type. The former organizations clearly define the tasks that they want their employees to fulfill. Accordingly, employees f... -
My First Impression of Hokkaido: Biei Blue Pond
What comes to your mind when you hear Hokkaido? Freezing snow, lavender fields, the ginkgo street of Hokkaido University? For me, it’s the Blue Pond in Biei town. When deciding to work in Hokkaido, I made some preliminary research and sa... -
Japanese Culture and Traditions: Japanese Swordsmith and Furniture Craftspeople
【Something in common between Japanese knives and furniture】 Just before entering the furniture business, I worked in the fishery industry and often took overseas clients to the biggest fish market in Tokyo. It was now-closed Tsukiji ma... -
Marketing Tips: No Point in Continuing Business Without a Mission
【Our conscience as a manufacturer】 Do you know the TV program “What would you do?” (WWYD for short) from the US? It’s a situational hidden-camera program starting from 2008. I really like it. Such programs are common even in Japan, but... -
Tsuru (Crane) In Hokkaido
In the early spring of Hokkaido, when all living things come back to life, I drove a car down a country road and happened to see two cranes. They, without being afraid of me pulling over and other cars passing by, seemed to wait for some... -
Why Is Camping So Popular? What’s the Point of Camping?
【Camp memories】 Soon after graduating from college, I joined the Japan Air Self-Defense Force. Even though it’s an air force, new recruits are trained in a field exercise. I still clearly remember how it was. The strong smell of grass ...
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